Built on a strong direct procurement model Suguna dairy procures milk, directly from the farmer, eliminating middlemen and agents to ensure that we get the best milk from the source and also the farmer gets the best price for his produce. One of key focus areas of Suguna is to cultivate this relationship and build strong and long term relationship with farmers.
Suguna dairy has its own farmer collection centres (FCC), which is equipped with latest technology and trained personnel. FCC tests the quality and purity of the milk, test for adulteration etc, and certifies the milk for FAT and SNF. This is a rigorous methodology to ensure that quality is controlled at the source.
At Suguna dairy FCC, FSSAI guidelines are adhered to and followed strictly on an ongoing basis.